Recognition you associate with your brand.
Branding is more than a logo.
It's the reason someone trusts you before they've ever spoken to you — and the reason your best customers pick you over a cheaper option.
Cases in practice.How a strategy actually plays out.
Wordmark and type that land the same in space and on the site.
Logo + Font Mark
Thoughtful color palettes that fit you and your brand.
Color system
Hierarchy you read instantly on phone and desktop.
Type system
Three principles for brands
A brand markpeople keep and live by.
A brand mark is one of the core elements of branding. It's what represents your entire company at a glance.
Color & typeon one line.
Palette, type and imagery that hold UI, pitch and campaign together. Once created, it can be used anywhere.
Brand in print,
To carry a brand out into the world, you need consistent elements like business cards, brochures, flyers and other print materials. We simply create those designs as a brand rollout.
Clean
Structured systems that teams will still want to use later.
Everyday-ready
We design your everyday branding so you can use it anywhere.
Honest
Your branding shows who you are, and keeps what it promises.
Tools that carry the brand.
+47%
Avg. recognition
when branding and business are in sync
0.8s
Brand pulse
Impact from the very first second, before anyone scrolls.
1
Point of contact
One team from concept to launch
90%
Repeat work
Clients who return after the first engagement
Work that sticks.
Two brands from practice, combining wordmark, system and guidelines.
Replace. — Brand identity with wordmark and digital color system.
k2.komm — Brand presence for communication in science and business.
Tell us what it’s about.
Direct line to the founders — no ticket queues.
- Free intro call
- Honest about fit
- Munich-based, remote-ready